Email Marketing Agency
RETENTION ARCHITECTS.
We build email systems for DTC brands. Flows, campaigns, deliverability, and the strategy behind all of it.
Brands we work with
The Numbers
Where we
stand today.
$840K
Email Revenue Attributed
Across all active client accounts in the last 12 months
38%
Avg Open Rate
Industry average sits around 21%
12
Active Clients
DTC brands in skincare, apparel, and home goods
3.1x
Avg Return on Spend
What clients get back per dollar spent on our service
What We Do
Full-stack retention
infrastructure.
Automated Flows
Campaign Management
Deliverability
SMS Integration
Why Fluxra
Not another
generalist agency.
We do one thing and we do it well. Email and SMS retention for DTC stores running on Shopify and Klaviyo.
DTC Only
We only take on direct-to-consumer e-commerce brands. No SaaS, no B2B, no local businesses. That focus means we know your tech stack, your margins, and your customer behavior already.
We Report in Revenue
Open rates and click rates are in the report, but the top line is always revenue attributed to email. That is what we optimize for and what we hold ourselves to.
First Flows Live in 2 Weeks
Week one is audit and strategy. Week two, your first flows are live in Klaviyo and sending. Full system build wraps in 4 weeks. No 90-day onboarding process.
You Get a Dedicated Operator
One person owns your account. They know your brand, your products, your calendar. Weekly calls, async updates in Slack, and you approve every campaign before it sends.
Our Process
Systematic approach.
Predictable results.
Audit
We pull your Klaviyo data and review everything. Flow revenue attribution, segment health, deliverability scores, campaign history, and signup form conversion rates. You get a written report with what is working and what is not.
Strategy
Based on the audit, we map out your full flow architecture and campaign calendar. Which segments get which messages, what triggers fire when, and how email and SMS work together. You approve the plan before we build anything.
Build
We build every flow, design every template, write every subject line, and configure every segment inside your Klaviyo account. You review and approve each piece. Nothing goes live without your sign-off.
Manage and Iterate
Once the system is live, we manage it. 2-4 campaigns per week, A/B tests on every send, monthly performance reviews, and quarterly strategy adjustments based on what the data shows.
Every partnership includes
- Dedicated account manager
- Weekly performance reports
- Unlimited email designs
- 24-hour response time
- Quarterly strategy sessions
- Full ESP management
Client Stories
What clients
say about working with us.
“We had a welcome flow that sent one email. That was it. Fluxra rebuilt the whole thing, added a cart recovery sequence, and within the first month our flow revenue went from around $4k to $19k. Not life-changing money, but we finally stopped leaving it on the table.”
Jenna Holmvik
Founder, Solta Skincare
“Our open rates were stuck at 15%. Turned out half our list was dead weight and our domain reputation was trashed. They cleaned the list, fixed our DKIM setup, and got us back to 34% in about six weeks. Straightforward work, but nobody else caught it.”
David Osei
Marketing Lead, Trellis Home Co.
“I was sending campaigns myself on Sundays. No segmentation, no testing, no strategy. Fluxra took it over and email went from 6% of our revenue to about 22%. I got my weekends back and the channel actually performs now.”
Marta Vidal
Co-founder, Luno Apparel
Let's work together
Let's fix
your email.
30-minute call. We look at your current setup, tell you what's working and what isn't. No pitch deck.